The idea behind this project was to create an intriguing back story for a brand, that would appeal to hipsters.
The product is hard candy infused with chicory root, a natural substitute for caffeine.
The name Flok comes from the Norwegian word ‘flokk’, meaning ‘herd’.
![](https://cdn.myportfolio.com/b4957da4-67b5-48d6-8f90-c4687758d2b8/cb8222bb-7bc5-4dfd-b190-ac071ed60975_rw_3840.jpg?h=a75df958c83341ef5956ad286fca0fe5)
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![](https://cdn.myportfolio.com/b4957da4-67b5-48d6-8f90-c4687758d2b8/c0f5d500-c6e7-4e6d-8763-3b28c4c3dd5e_rw_3840.jpg?h=9c7f2febf5be8bb10445626d59defa1a)
![](https://cdn.myportfolio.com/b4957da4-67b5-48d6-8f90-c4687758d2b8/a69790f3-73a2-4ea5-b895-08b49b0f6195_rw_3840.jpg?h=cd9ec5e58b13d115a433af1c5c7c04f5)
![](https://cdn.myportfolio.com/b4957da4-67b5-48d6-8f90-c4687758d2b8/63f8c905-305f-4ba6-9469-bd5805631973_rw_3840.jpg?h=76252e4ab440a018644f1d5438b78196)
![](https://cdn.myportfolio.com/b4957da4-67b5-48d6-8f90-c4687758d2b8/744fb2d8-2cb5-41e9-a26b-9a50b7a822aa_rw_1920.jpg?h=a7d0f093869851ba76b760a221003bb3)
![](https://cdn.myportfolio.com/b4957da4-67b5-48d6-8f90-c4687758d2b8/82169c0c-9f9b-491f-9948-918085b35791_rw_1920.jpg?h=36c6afca2fe2725c879da5aa057e102e)